P23 Health E-Commerce Well-Being Company Just Launched in Partnership With P23 Labs, a Renowned Molecular Laboratory

P23 Health E-Commerce Well-Being Company Just Launched in Partnership With P23 Labs, a Renowned...

P23 Health provides consumers with flexibility and control over their health journey: at-home molecular testing kits, skincare products, dietary supplements, and healthcare guidance. ...
GIMME Beauty Announces New Line of Round Brushes

GIMME Beauty Announces New Line of Round Brushes

With 'no bad hair days' as the goal, new GIMME round brushes are designed for easy styling of all lengths of hair.

GIMME continues its mission of "no bad hair days" with the release of its new line of Round Brushes, crafted to be easy to use and to provide options for all hair types. GIMME is a health and beauty company committed to designing innovative hair solutions, with its products available at more than 20,000 stores across the United States.

"At GIMME Beauty, we know that when it comes to hair, no one solution fits all," said Jeff Durham, CEO of GIMME Beauty. "You have unique hair that requires custom care, and our Round Brushes will take good care of you."

GIMME's Round Brushes come in three barrel sizes: 25 mm, 43 mm and 53 mm. Features include a vented ceramic barrel for faster styling, heat-resistant bristles, a textured handle for effortless styling, and is lightweight, for easy use. They allow you to seal in moisture for sleek, shiny hair and long-lasting hairstyles.

Additionally, the Round Brushes' varied barrel diameters are tailored to provide optimal performance for all types of hairstyles.

  • The 25 mm Small Round Brush is designed for shorter styles and rounding the ends, making it ideal for tight curls or bob style, shorter length hair and wet hair.
  • The 43 mm Medium Round Brush is designed for medium to long hair, perfect for smooth or wavy finishes, medium & longer length hair, and wet hair.
  • The 53 mm Large Round Brush is designed for use on long hair, suited for creating waves and maximum volume in longer length styles and for working with wet hair.

"GIMME's Round Brushes are all about giving you 'No Bad Vibes' -- no static, no breakage, no frizz, no damage," Durham said. "Whether you want soft waves, a mega-volume blowout or a sleek, straight finish, these brushes will leave your hair looking better than ever."

In addition to the launch of the new round brushes, GIMME's line of detangling brushes are also available in a variety of textures and sizes on the site. Its Triblend Bristles are made of flexible nylon, gentle on the hair and scalp, with anti-static and anti-frizz properties to help make detangling simple and smooth. The bristles are also heat resistant, making them perfect for use with hot styling tools such as straighteners and curling irons. The ergonomic velvet grip handle is designed to fit comfortably in one's hand, reducing hand fatigue and making it easy to find a firm grip to control the brush while detangling.

GIMME Beauty's commitment to providing high-quality, innovative hair solutions has made them a favorite among beauty influencers, hairstylists, and customers alike.

To learn more about GIMME's Round Brushes and its full line of innovative beauty products, visit https://gimmebeauty.com.

About GIMME Beauty

GIMME Beauty's vision is to design innovative hair solutions that disrupt the status quo of the health and beauty hair care category. The company's products rank among the industry's fastest-growth hair accessories, according to Nielsen Market Data. Since it launched in 2006, GIMME has become a national brand available at more than 23,000 stores across the United States. Follow GIMME on Instagram or Facebook to learn about its latest collections.

Contact Information:
Madeleine Moench
[email protected]
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Original Source: GIMME Beauty Announces New Line of Round Brushes
Baxter of California Expands Fragrance Collection With Two New California-Inspired Scents

Baxter of California Expands Fragrance Collection With Two New California-Inspired Scents

The top-selling men's grooming brand is launching two new universal fragrances, Valley Mist and Canyon Incense - bottling the breathing landscapes across California

Following the success of the brand's signature scent, Pacific Cannabis, men's grooming and lifestyle brand Baxter of California announces the launch of Valley Mist and Canyon Incense, two new, California-inspired fragrances as part of its expanding collection of lifestyle products for men. 

Baxter of California has bottled the essence and spirit of California to bring consumers two new fragrances inspired by some of the state's most beautiful landscapes. Since 1965, Baxter of California has created products that embody the Southern Californian lifestyle and effectively care for the body and hair. These new fragrances capture the landscapes and aromas that are synonymous with the state - Valley Mist, inspired by the state's vast orchards located in the low fertile grounds between mountains, and Canyon Incense, inspired by the fresh scents in the winding canyons across the state. 

"We are so excited to share our new fragrances with the public," says Jose Figueroa, Associate Brand Manager of Baxter of California, "Pacific Cannabis has been such a staple scent for our consumers, and we're elated to connect with an even wider fragrance-loving audience with the addition of Valley Mist and Canyon Incense to our fragrance collection."

Valley Mist is a daytime scent inspired by the morning mist of the fertile grounds and orchards in Southern California's valleys. The fresh zest of the breeze contrasts with the sun-drenched sweetness of the fruit on the trees. The fragrance opens with bergamot, lemon and ocean mist. The fresh heart notes include fir needle, pine needles and jasmine leaf, and the fragrance finishes with base notes cypress tree, driftwood and sheer musk.

Canyon Incense is a nighttime scent inspired by the cooler, fresher air found in the twists and turns of the state's canyon landscapes. This leafy, woodsy scent blends into the spicy warmth of the fading sun. This scent opens with notes of bergamot, nutmeg and apple peel. Earthy heart notes include canyon rock, amber mist and tonka bean, and the scent is rounded out with a base of guaiac wood, red cedar and sandalwood.

Baxter of California's Valley Mist and Canyon Incense fragrances will be available in 3.4 fl. oz/100 mL bottles at baxterofcalifornia.com and retailers including Ulta, Macy's and Amazon. 

###

ABOUT BAXTER OF CALIFORNIA

Since 1965, Baxter of California has been a pioneer in understanding and meeting our personal care needs. Our curated range of hair, skin, shave, and body essentials and lifestyle products are all tested by master barbers at our award-winning Baxter Finley Barber & Shop in Los Angeles. Our products are designed for quality and versatility to provide consumers with everything they need to confidently be who they are. 

BaxterofCalifornia.com 

@baxterofca

EDITORIAL/MEDIA INQUIRIES: For all media inquiries, including sample requests, please contact Alexa Lewis at [email protected].

HIGH-RES IMAGES: https://agencyguacamole.box.com/s/q7datf6pebztb9f7fwkba8a9gr64nhue 

Contact Information:
Alexa Lewis
PR & Influencer Manager
[email protected]
(310) 878-2560


Original Source: Baxter of California Expands Fragrance Collection With Two New California-Inspired Scents
Baimei’s Natural Skincare Tools, Face Roller Gua Sha Sets: Ideal Holiday Gifts for Health Enthusiasts

Baimei’s Natural Skincare Tools, Face Roller Gua Sha Sets: Ideal Holiday Gifts for Health...

Baimei skincare tools, blend tradition with modern needs, a thoughtful gift rich in symbolism and beautiful packaging

As the holiday season approaches, the beauty industry is buzzing with activity. Consumers are seeking thoughtful and health-conscious gifts. Baimei, a brand of skincare tools on Amazon, captured the attention of skincare enthusiasts and industry observers alike with its exquisite Facial Roller Set.

Baimei masterfully combines ancient beauty traditions with modern skincare needs. Their diverse products like the Jade Roller Set, Gua Sha Set, and Ice Roller Set have gained attention on social media. Moreover, recent scientific research also points to the skincare benefits associated with these tools.

In a study titled "Gua-sha, Jade Roller, and Facial Massage: Are there benefits within dermatology?" published in WILEY by Austin Hamp DO from Midwestern University and Jaclyn B. Anderson MD from Stanford University, it's highlighted that "Gua-sha, Jade Rollers, and facial massages are alternative treatments that temporarily improve blood flow and lymphatic drainage resulting in clearer skin." They further emphasized that "Common benefits included reduced inflammation, reduced puffiness, temporarily improved blood circulation, improved lymphatic drainage, and muscle tension relief."

But Baimei's offerings are more than skincare tools; they represent the spirit of a gift. The meticulously designed packaging, combined with the symbolic meaning of the materials - where Rose Quartz represents love, Amethyst symbolizes peace, Xiuyan jade epitomizes friendship, and Jiacui Jade stands for harmony - make them a truly thoughtful gift.

Customers deeply resonate with this sentiment. "With beautifully designed packaging and labels that can be easily removed, the Jade Roller is an ideal gift," Nolagal, an Amazon shopper, shares. "Using the smooth, silent pink roller feels like treating myself to a little luxury."

With good skincare benefits, aesthetic appeal, and symbolic meaning of the materials, Baimei offers a gift solution that is both healthful and beautiful, making it ideal for holiday shoppers.

About Baimei:

Baimei is about empowering people to feel beautiful. Baimei knows what it's like to feel fed up with one's own routines, not seeing results and not feeling any better off. Baimei's journey began with a single piece of jade, deeply rooted in Benevolence, Morality, and Truth. Taking a modern approach to self-care while preserving traditional techniques, Baimei helps people discover the right tools to bring comfort and tranquility into their lives. Explore Baimei's range on Amazon and follow Baimei on Instagram @baimeiofficial and TikTok @baimeiofficial.

Contact Information:
BAIMEI Customer Service
[email protected]
Related Files
J of Cosmetic Dermatology - 2022 - Hamp.pdf



Original Source: Baimei's Natural Skincare Tools, Face Roller Gua Sha Sets: Ideal Holiday Gifts for Health Enthusiasts
Biolage Professional Wins Allure Magazine’s Prestigious ‘Best of Beauty’ Award

Biolage Professional Wins Allure Magazine’s Prestigious ‘Best of Beauty’ Award

Biolage Professional is Excited to be Named a Winner in the 2023 Allure "Best of Beauty" Awards for the Strength Recovery Shampoo and Conditioning Cream

Biolage Professional, a worldwide leader in salon haircare, is thrilled to announce that it has been honored with the coveted Allure magazine “Best of Beauty” Award for its innovative Strength Recovery Shampoo and Conditioning Cream. 

Allure has been an icon in the beauty industry for over 25 years and bestows this award only to the best-of-the-best products that demonstrate efficacy, excellence and integrity. Products go through months of testing, conducted by seasoned editors who work to determine the quality of the product against the hundreds of others in their respective categories. 

After advancing through multiple rounds of intense judging, the Biolage Strength Recovery Shampoo and Conditioning Cream are being recognized as a leading shampoo and conditioner duo in their product category. Infused with 100% vegan squalane (a skincare super-ingredient), the Strength Recovery Shampoo and Conditioning Cream work together to repair hair damage and prevent new damage from occurring.

“We are so excited to be recognized by Allure,” says Senior Vice President, Head of Brand Martha Glenn. “When we launched the Strength Recovery line, we knew we were creating a new approach to hair repair that not only reflected our brand's heritage in combining the best of nature and science but could restore even the most damaged hair. Knowing that the Allure Best of Beauty Awards is one of the most respected awards programs, we feel so honored to receive such a high accolade.”

Launched in late 2022, the Strength Recovery collection introduced unique damage repair formulas that are rooted in green science and sustainable technologies. Leveraging vegan squalane ethically sourced from olives, these formulas reduce breakage and leave hair softer, smoother and stronger. The Shampoo gently cleanses the hair and scalp while adding softness and smoothness without weight. It was recognized in 2023 by the SELF magazine “Healthy Beauty” Awards as the best shampoo for dry or damaged hair. The Conditioning Cream has a creamy texture that leaves hair stronger after one use with 3x more moisture*. Both products are vegan, cruelty-free, paraben-, mineral oil-, and colorant-free formulas. 

The Strength Recovery Shampoo and Conditioning Cream make up part of the Strength Recovery collection, which also includes the Strength Recovery Deep Treatment Mask and the Strength Repairing Spray. The entire collection is available for purchase at Ulta BeautyHair.com and on Amazon

*system of Strength Recovery System of Shampoo and Conditioning Cream vs. non-conditioning shampoo.

###

ABOUT BIOLAGE PROFESSIONAL:

In 1990, Biolage Professional was born from the mind of hairdresser and entrepreneur Arnie Miller, who saw the opportunity to bring out hair’s natural beauty, touchable and full of movement. Since its conception, the brand has been inspired by natural ingredients, and known for its iconic white packaging and signature fragrance. Biolage Professional is recognized worldwide as a leader in salon haircare, offering high-performance, professional-quality products inspired by botanicals—and that reputation continues to grow. Biolage Professional is committed to consistently improving its formulas and sustainability standards and is proud to announce that as of August 1, 2022, the brand is 100% vegan, cruelty-free approved under the Leaping Bunny program by Cruelty Free International, and its signature bottles are made from 100% post-consumer recycled plastic. We recognize that sustainability is a journey of continuous improvement, and we invite you to join us.

EDITORIAL/MEDIA INQUIRIES: For all media inquiries, please contact Sara Castillo: [email protected] // 310-878-2560

HIGH-RES IMAGES: https://agencyguacamole.box.com/s/zqu7kc2dhdwrt0iyc62bii6u5qt9xvzc

Contact Information:
Sara Castillo
PR & Influencer Manager
[email protected]
(310) 878-2560
Related Images


Original Source: Biolage Professional Wins Allure Magazine’s Prestigious 'Best of Beauty' Award
Scalp Micropigmentation Expert Taylor Perry to Host Live Two-Day Training Academy

Scalp Micropigmentation Expert Taylor Perry to Host Live Two-Day Training Academy

The SMP pioneer will be hosting the training session at his private studio in Miami, Florida. MIAMI - ...
DrSkin Med Spa Unveils Exclusive Bespoke Beauty Destination

DrSkin Med Spa Unveils Exclusive Bespoke Beauty Destination

Want to Feel Like a Celebrity? From in-office Plastic Surgery and Regenerative Procedures to Innovative Noninvasive Aesthetic Treatments, DrSkin Med Spa has Plenty of Pampering to Offer ...
Lash Me NYC’s Wide Range of Professional Brow Enhancement Solutions Make It Easy to Embrace Fuller Brows

Lash Me NYC’s Wide Range of Professional Brow Enhancement Solutions Make It Easy to...

Lash Me NYC offers several enhancements to help clients achieve their fullest, thickest eyebrows ever Lash Me NYC Lash Me NYC ...
Elevate Your Beauty Game With Lash Me NYC’s Revolutionary Lash Extension Techniques

Elevate Your Beauty Game With Lash Me NYC’s Revolutionary Lash Extension Techniques

Utilizing only the highest-quality faux lashes on the market, Lash Me NYC's talented technicians can create any look imaginable, from natural understatement to extreme glamour, by employing revolutionary lash extension techniques.

Elevate Your Beauty Game With Lash Me NYC’s Revolutionary Lash Extension Techniques
Lash Me NYC

Lash Me NYC

Lash Me NYC's mission is to bring out the confidence in every woman through its high-quality beauty services—specifically its revolutionary lash extension offerings

The skilled technicians at Lash Me NYC use only the most natural-feeling mink cashmere lashes to create longer and fuller eyelashes that emphasize a woman's natural beauty. These looks include Full Lite Classic, Full Natural Classic, Full Glamour Classic, Full Luxe Hybrid, Full Volume and Full Mega Volume. In addition, they also offer lower lash extensions and customized color lashes, as well as their own brand of specially formulated, oil-free lash shampoo and tools for cleaning and maintaining the extensions.

Among the different techniques employed by the lash artists at Lash Me NYC are the Classic lash technique, which adheres a single faux lash to as many lashes as needed to create the desired look; the Volume technique, involving the use of 4D or 5D fans on the lashes; and the Hybrid lash technique, which utilizes a combination of both techniques to achieve the desired look. 

In addition, there are four eyelash categories for clients to choose from: Classic, Volume, Hybrid, and Mega Volume. The Classic options include Full Lite Classic and Full Natural Classic, styles intended to mimic the soft, natural appearance of your lashes with subtle extension rather than volume. Imagine a high-quality mascara that remains smudge-free and long-lasting all day. Volume Lashes, on the other hand, promote a bolder and voluminous look by supercharging your lash count with 4D and 5D volume for a more moderate to intensely dramatic appearance that adds dimension and fullness. For an ultimate "night out" look, however, Mega Volume lashes employ 6D to 10D volume to achieve a more striking level of density, drama, and fluffiness. Finally, Hybrid Lashes are a mix of Classic and Volume styles customized for the client's eye shape. The best of both worlds, customers can expect strategically placed lashes that bestow modest volume that doesn't look as inauthentic. 

Eyelash extensions are made from semi-permanent fibers that are attached near the lash line and seamlessly integrated into the natural lashes to create an entirely new look. Since everyone's natural beauty differs due to facial structure, eye shape, and personal style, Lash Me NYC features various lash extension techniques and styles for their clients to choose from. They listen closely to what clients want and offer professional feedback based on each client's unique appearance. Additionally, they provide aftercare instructions to preserve the longevity of the lash extensions.  

About Lash Me NYC

At Lash Me NYC, the satisfaction and loyalty of their clients is of the utmost importance. Their goal is to build long-term relationships based on trust, respect, and a commitment to exceeding client expectations with confidence-building beauty results. With locations in Brooklyn Heights and Carroll Gardens, their client-centered studios seek to create a warm, attentive environment that makes every client feel confident and valued the moment they walk through the door. To learn more, visit their website.

Contact Information:
Frenda Jin
[email protected]


Original Source: Elevate Your Beauty Game With Lash Me NYC's Revolutionary Lash Extension Techniques
Fragrance Creators Association Launches Responsible Industry Stewardship Program

Fragrance Creators Association Launches Responsible Industry Stewardship Program

A groundbreaking step designed to collectively advance more good for perfumery, for people and for the planet at the industry level FCA Stewardship...